Digital transformation labs for small and medium-sized news outlets [Brazil]

Posted on Mar 7, 2024 in Media Sustainability

Journalists with an interest in revenue and audience development can register for this online training.

The Google News Initiative (GNI) is seeking applications for the Digital Transformation Labs, a series of training sessions that seeks to promote business strategies for the news industry.

The program will offer over 200 hours of training and consulting sessions across three labs: audience development, reader revenue and ads revenue. 

Each quarter a new cohort starts the lab.

Applications are accepted on a rolling basis, but places are limited.