How to: monetize news content on the Web?
In the May/June issue of the US-based Columbia Journalism Review magazine, digital media expert Rishad Tobaccowala points to a handful of ways for online news operations to make money. Among his suggestions:
* targeted Web advertising, or pinpointing advertisements to individual readers
* sell merchandise (for instance, t-shirts and mugs through an online store)
* license content
* charge for premium archival material
Can you add to the list? Let us know your ideas for how to make money from news on the Web. No idea is too outlandish.