When social media spread news so rapidly that state-controlled media can no longer regulate the flow of information, a tidal shift is in the making. That's one of the takeaways from
a recent conference which gathered 200 journalism professionals at The Tsinghua University School of Journalism and Communication in Beijing, China.
The idea is quite enterprising as far as cost saving opportunity of an organization is concerned. But, it would be hard to verify the authenticity of the information and its source. More than that, it can also be said that it may pave the path for vested interests to come into picture and spread their own agenda.